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Paris shop will open in Spring 2017.
January 20, 2017
By: Melissa Meisel
Birchbox will open a store in Paris, its second retail location, to bring the unique shopping experience to life for French consumers this spring. France is Birchbox’s biggest market in Europe – as well as the largest beauty market in Europe – and after several successful pop-ups in Paris (including Birchbox shops within Le Bon Marche and Galeries Lafayette), the company is building a permanent location to deepen relationships with French subscribers, introduce Birchbox to new custom...
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